Selection. One of the keys to success on Etsy is selection, according to industry insiders. In fact, the goal of most serious shop owners is to have at least 200 items for sale. If you’re creating all of those items yourself, that’s a pretty big time commitment. But the more options you give to your customers, the higher the chances that you’ll make a sale.
Launching and building a vacation rental business might require some sweat equity along with the right turnkey software solution to help you keep things organized as bookings ramp up, but if you have an acute attention to detail, then this is by far one of the best businesses you can start online. Of course, this does operate in the real world, but your web presence and marketing skills are really what define this business and helps it to succeed.
It’s sometimes hard to comprehend just how much people love t-shirts. And with the right niche, marketing, and tools, you can create an online t-shirt business that makes you extra money online while you sleep. (Even Bloomberg and Forbes feature stories from entrepreneurs who've done just that.) Services like TeeSpring make it easier than ever to create a t-shirt drop-shipping business where they handle the sales, printing, and shipping, and you’re only responsible for design and marketing. Or you can even buy into well-established franchise businesses like Rhea Lana that sell fashionable, affordable kids clothing and get the backing of a proven organization to fuel your online sales. For more tips, check out this simple guide to launching and marketing an online clothing store by my friends over at Selz.
If you have experience with marketing, SEO or a knack for getting people excited about the products and services you use on a regular basis, think about refining your skills and putting them to work as a small business marketing consultant in your region—especially if you can become a local SEO expert and can help local clients rank higher in their search results as your side business idea. Businesses of all sizes are in constant need of bringing in more customers, which is where you come in with your business idea. Start by pitching some of these small business marketing ideas by Brian Downard and you'll be sure to impress the first set of clients you begin working with in your area.
Another option is to again set up a Shopify store. But instead, you have customer orders drop-shipped to them by the manufacturer, or distributor. You know those super-cheap items you see on Facebook that seem too good to be true? The catch is always that it can take 30 – 45 days for your order to arrive – that's the drop-shipping model in operation right there.
Photographs. Because your customers won’t be able to touch or hold your items, you need to give them as much of a visual feel for the products as you can. You’ll do it with photographs – but not just any photos. They have to be pleasing to the eye and make the item look fantastic. You’ll have to learn the art of photography, and if you can’t get the hang of it, you’ll have to hire someone to do it for you. Yes, it’s that important.
A website contract will protect your IP and ensure you own the content that is developed for you. You can give it to your designer/developer to make sure you both agree the work to be done, and that you own the results. A website contract should also include an indemnity clause for the work on your site. This means that if the person you hire uses anything that already appears on another site, you are protected against legal action against you.
Display. Just as in any retail operation, the way you display your wares will greatly impact your sales. Produce should be placed underneath a cover to protect it from the sun, but be sure to allow at least seven feet of head room. Display your prices prominently, and clearly identify the things that make your product special. Personalize your stand with signs to inform your customers.
One of the easiest ways to make a few bucks online is affiliate marketing. An affiliate is essentially someone who receives a commission for selling products for other companies, whether it’s on their own site or through another channel like eBay. The best part is that you don’t have to develop any products yourself, just sell other people’s products.
More and more companies and startups especially are embracing remote work—where you use online collaboration and communication tools to do your work from wherever you want. And you don’t have to be a 20-something hotshot designer or coder to reap the benefits of working remotely. Many remote positions are for customer support positions or other customer-facing positions that don’t require specialized skill sets.
Just touching base & letting you know that I am doing really well. My shop has just taken off. I have made lots of sales so far. About 3 weeks ago, I got so busy, I had an order everyday! I’m having a TV add starting next week so will see how much traffic that generates too. Thanks again for this great business, all in the comfort of my own home & looking after our new little man,time has flown…
We recognise the fact that business owners want more sales, more customers and more profit so we also give you access to one of the world’s most successful marketing programs, the ‘Business Growth System’. It contains more than 80 breakthrough marketing strategies supported by videos, templates, checklists and 2,500 pages of instructions. Access to this ‘vault’ of resources would normally cost you $500 per month ($6,000 per annum), however, as a client of Nexus Accountants you get unlimited FREE access. In addition, you also get unlimited access to the ‘Grow Your Business in 5 Days’ video training course that could have a massive impact on your future business growth.
If you have your own eCommerce store, social media is the perfect platform to showcase your products. Demonstrate your products in use and tell your social following why they need to buy your merchandise. Most social media channels allow you to add ‘buy’ buttons your pages, allowing your followers to easily click through to your site and make a purchase.
Last topic on How to Set Up an Online Business – actually doing business online. If your site sells goods or services, you need to consider how to take payments, payment security, refund policies and guarantees. Remember that people are wary of online websites, so you need to offer a strong and clear return policy. You need to decide who pays for postage, who is responsible for loss or damage in the post, and how long you are prepared to give people before they return an item.
Do you know the ins and outs of search engines and have skills in platforms like Google Analytics? The owners of a lot of smaller companies don't realize how much of an impact search engine optimization (SEO) can have on their business. Educate those business owners on the power of SEO to help transform their websites into a more SEO-friendly property. Use your skills to show business owners how to read and use their analytics data the right way, and how to properly use keywords and structure content to get more traffic.
If you're serious about making money online, start a blog. Blogging is one of the easiest and most sustainable income sources. As long as the blog is setup the right way, in the right niche, with the right content targeted at the right audience, and the offer is complementary to the content, you could make a tremendous amount of passive income from a blog.
Once a site or blog is created and optimized for SEO (search engine optimization) purposes, the search engine marketing (SEM) begins. The potential for earning income in this area is literally through the roof if you know what you’re doing. An expert in SEO management is responsible for successfully marketing a website and can choose to promote it in a variety of ways.
Better yet, you can even upload your own book to one of the world’s largest book sellers: Amazon. With Amazon self-publishing, you set the price, retain the rights to your book, and get access to Amazon’s massive audience. For every sale, you keep 70% with Amazon taking the remainder as a fee. If you want to get started, check out Leslie Samuel's great guide to selling eBooks online or follow Tara Gentile on CreativeLive as she shows you how to use your existing body of work to write an eBook within the next week. Who knows, you might just write one of the best business books of this year!
For example, Amazon affiliates can potentially rake in obscene amounts of commission dollars if they work at it. Simply sign up as an affiliate to sell a company’s products using your special referral link, and you can get a commission for each product sold without lifting a finger. Commission ranges from product to product and also goes up in stages according to how many products sales your clicks generate. The top commission tier is 8%. That adds up to some serious amounts of cash each month if you’re promoting products with that high rate of commission ( Home & Garden is one such product area with high commissions).
People are always searching for one-of-a-kind venues for meetings, parties and weddings. Why not earn some extra money off the space you already have by renting it out for events as a side business idea? If you own a unique venue, like a studio, warehouse or boat, UK-based company Tagvenue will connect you with clients looking for somewhere special to host their event. Not a bad low-effort side business idea.
Once you have that problem or need nailed, the next step is to validate that idea and make sure you’ve actually got customers who will pay for it. This means building a minimum viable product, getting objective feedback from real customers, incorporating updates, testing the market for demand, and getting pricing feedback to ensure there’s enough of a margin between your costs and what consumers are willing to pay.
Do you constantly come up with witty one-liners? Do you dream of the days of Mad Men-style advertising? If you’ve got some branding chops or just come up with imaginative copy, there are lots of opportunities to make money online through company naming and slogan contests. If you think you have a knack for names check out the Squadhelp platform where you can earn a little extra money online by naming brands, services, products, company slogans and even help out on the logo design front if you've got the chops.
Choosing the path of entrepreneurship, and working on your side business idea, is without a doubt riskier than being content with holding a 9-5 job. It requires way more sacrifice. However, once you’re reaping the lifestyle benefits of being your own boss and hustling your way into making significantly more money with your business idea than you ever could at your day job, the hard work will have all been worth it. So, let’s talk business ideas.
Nice writing style Ben. I’m finding out very quickly that to make any money writing, you have to read, read, and then read some more, no matter how smart you feel you are on a subject, before writing your first sentence. I have always been a fan of multiple income streams and am thrilled by the ideas of proofreading, editing, blogging, freelancing and transcribing. Having spent one of my careers doing just that for a large corporation, it’s a perfect fit, but now I can get credit for my work, thanks again for a great article.
Hi Michelle, such a great post! My bread and butter is freelance writing, and I’ve used that to create a full-time income online for around seven years now. I also have an eBay reselling business, and I absolutely LOVE doing that… Working from home can be quite isolating at times, so I love scheduling thrift store trips etc into my working week. It keeps me sane, and reselling is so fun 🙂
One of the best parts about working out how to make money on the internet is that once you have started, it can give you so much freedom. Online work can be perfect for students who need to earn money in a way that doesn’t affect their studies or for parents who need a job with flexibility. Even if you don’t want to work for yourself or work from home full time, the internet can make it very easy to get work done from home. In fact, it is estimated half of Australia’s work force does some of their work remotely online.